Our Bank encourages stakeholder participation in its operations - defined as the "value chain" - and views our primary stakeholder groups as the shareholder, employees, customers, and suppliers. Our Bank engages in interactive communication with its primary stakeholders in order to assess their demands and expectations efficiently. In addition to these primary stakeholder groups, Our Bank conducts regular communications based on transparency and mutual respect with other stakeholder groups such as regulatory authorities, international banks, investors, rating agencies, the media, industry associations and organizations, and society at large.
Our Bank's long-term success depends on the ongoing trust and preference of its stakeholders. The sustainability projects we plan to implement will further boost this trust and loyalty.
- Employees make up one of our most crucial stakeholder groups. We support our employees to adopt Ziraat Bank's sustainability approach and commitments and to take initiative.
- We regard the training and development of our employees as a significant element of the progress that we seek to make in the area of sustainability. We target to continue our investments in training that will contribute to the steady improvement of our human resources.
- Our customers are our constant reason for existence. Our goal is to continue improving customer satisfaction and loyalty by delivering high-value products and services through all service channels of Ziraat Bank with the principle of financial inclusion.
- We will continue to meet with our customers on cooperation and awareness platforms. We consider efforts to increase financial literacy and sustainability awareness as a requirement of our social responsibility.
- Developing mutually beneficial relationships with our suppliers is another priority. We regard it as important that our suppliers recognize and abide by universally accepted sustainability principles and we accordingly encourage them to do so.
- We believe in mutually frank and respectful communication with our stakeholders. In stakeholder communication, we focus on the transparent disclosure of our progress on corporate, environmental and social matters as well as of our economic performance.
